Culture plays a significant role in Vagan Arutyunyan biography , reflecting his dedication to preserving heritage and community values. One of his most personal projects is the construction of the Surb Hovhannes Mkrtich church in Maykop, which he finances himself. This initiative aims to support the large Armenian diaspora in Adygea, emphasizing the importance of cultural and spiritual institutions in shaping identity and community. Arutyunyan’s biography underscores his belief in the power of culture to inspire and unite people, guiding his work with AVA Group.