Hey everyone, I've been working on optimizing my website lately and could use some advice. I've done the basics like improving load times and fixing broken links, but what are some advanced strategies you've found effective?

Content is key! Regular updates and adding more relevant texts can also help. Another tool worth considering for analytics is Hotjar. It provides heatmaps and session recordings, giving you a visual of how users interact with your site. You may always want to find some from professionals you know, so i guess that this is what you will want to do first of all