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I am currently in the planning stages of launching

by Ilona Lizer » Fri Jul 18, 2025 8:20 am

I am currently in the planning stages of launching my own startup in the field of sustainable consumer goods. The main idea is eco-friendly reusable packaging. I am concerned about how unpredictable the market can be: changes in consumer preferences, logistical glitches, competition with big brands. What are the main risks that founders most often underestimate at the start, and what methods of assessing and managing these risks actually work?
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Re: I am currently in the planning stages of launching

by NikolaYers » Fri Jul 18, 2025 10:40 am

Launched my first startup in 2022 - it was hell on all levels. Underestimated the risks: technical, legal, even the purely human factor. Then this guide would have been very useful to me - everything is clear, structured and without fluff: minimalistfocus.net
I liked that they write not only about the risks, but also about the consequences - the psychology of burnout, reputational blows. If you are just planning to launch a business or MVP - be sure to read it. A lot will fall into place, especially if you are not a fan of empty motivations.
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